Top Ten Trends

1. Improve public perception and deploy focused public relations efforts
2. Make San Joaquin Valley issues “go-to” instead of “drive by;”
3. Assess and communicate impact of regulatory decisions on people in economically distressed areas;
4. Amplify shared core values to create & strengthen alliances in the San Joaquin Valley;
5. Insist on improved research and support to rebalance the fish-ag equation;
6. Perform economic impact analysis scenarios: with expansion or without expansion of surface water;
7. Think globally to solve technical problems – become a laboratory for the world;
8. Infuse and utilize technology to increase water supply, resiliency and reliability;
9. Expand bio-based products manufacturing in the San Joaquin Valley; and,
10. Ensure West Hills Community College Districts capacity as the “backbone” organization translating new Ag related technologies into job training with career potential.